The Signage industry in the year 2021
A new year means new possibilities and new trends. In this post we would like to explore what the signage industry is expected to look like throughout 2021.
The first trend being increased personalization in signage. According to an article written by Team Linchpin, printing is already a personal service. Primarily, because of the sensitive documents being used. However, an increasing number of businesses have been offering a more personalized approach to the product, with this being seen in a variety of ways.
One of the primary ways that this has been done is through expanded the number of services that a company offers, such as design and layout. If you change the design and layout and add more details to your signage it creates a more personal brand for your business. Businesses have been taking note of this, which has made the trend speed up in recent months.
The next trend is improved sustainability of your signage.
According to Team Linchpin, Environmental causes have become increasingly more popular among many industries, with this being primarily driven by customer preferences. Printing has been no exception to this, as consumers are beginning to demand less harmful practices.
This has meant that many large companies have begun launching eco-friendly initiatives. There are a variety of ways that this has been done, such as by planting two trees for every one that’s used in the printing process. Using recycled paper is perhaps the most obvious, and easiest way for your signage to become eco- friendly.
In previous years this has not been of great concern but, it’s becoming increasingly more mandatory. As a result, it’s a trend that will affect almost every printing company in the years to come, making it something that each will have to focus on.
The last trend we would like to discuss is 3D- printing. This trend has become increasingly popular in recent years. According to team Linchpin, 3D printers have become increasingly more affordable. While this price is at an all-time low, that doesn’t mean they’re in the grasp of a typical consumer.
This has meant that many printers have begun diversifying and offering the service to their existing client base. Despite its growth, there are still a large number of businesses that don’t provide the service, which means that some companies will be able to capitalize on the market, should they enter it early enough.
Let HQ Signs diversify the needs of your business. Remember “A business without a sign is a sign of no business.”